Rainey Street, Austin · Neighborhood bar
The Rainey House
A space-age website concept built around the bar's disco-ball UFO logo.
See the concept studyConcept study · Rainey Street, Austin
Lucille Patio Lounge concept.
A full working website concept for Rainey Street's flower-wall patio lounge, built at lucilleonrainey.com.
This is a concept study. Lucille Patio Lounge is not a TopShelf Studios client, and this work was not commissioned or endorsed by the venue. Their name and logo belong to their owners and appear here only to show the design exploration.
Why we studied it
Lucille has one of the most photographed patios on Rainey Street, but guests had no website to plan a visit with. We built a complete concept site to show what the bar could look like online, from happy hour to movie night.
How we built the concept
Every concept study follows the same process we use for clients. We study the venue's logo, look and neighborhood. We map what guests search for when they're looking for a place like it. Then we design a mobile-first homepage around the brand, with real, crawlable text and pages planned for those searches.
It's the same way we start with every new venue: we design your homepage before we ever meet, so you can judge the work on your own phone.
What the concept includes
- A rose, brass and blush design built around the bar's script sign
- Happy hour, tacos and spritz specials up front
- A weekly events calendar: movie night, country night and Sunday vinyl sessions
- Dog-friendly patio and visit pages
- Search-ready pages for Rainey Street happy hour and patio searches
Brand colors
The palette we worked from.
Tap a color to copy its hex code.
Gallery
Concept boards.
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See the concept studyRainey Street, Austin · Patio lounge
Lucille Patio Lounge
A full working website concept for Rainey Street's flower-wall patio lounge, built at lucilleonrainey.com.
See the concept studyBook a walkthrough
Want a concept study of your venue?
I'll design your homepage before we meet, so you can see it on your own phone.